Category: Industry Insights and Trends
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e.l.f. Cosmetics is currently in the hot seat, and the natural hair community isn’t holding back. From marketing exclusion to “complicit virality,” the e.l.f. Grip Gel situation is a masterclass in how the creator economy treats Black trends. We’re breaking down the transcripts from Slim Reshae and Dr. Nicole J, listing the OG products our…
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Your follower count is a lie. In 2026, platforms and brands only care about one thing: real human impact. We’re breaking down the shift from “reach” to resonance, the TikTok legal update, and why your unique perspective is your biggest asset in an AI-saturated world.
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The sketch that said the quiet part out loud. We’re breaking down why this viral This Hour Has 22 Minutes clip about Black Oscar bait and trauma narratives is breaking the internet—and why Canadian satire is finally getting the flowers it deserves.
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Start the year with a bold January 2026 color palette—perfect for content creators and fashion lovers. Get inspired by creative combos, winter style ideas, and moodboard magic put together for Black Canadian creatives.
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Published: August 17, 2025by Sherley J. TikTok has a way of uncovering corners of culture the mainstream never expects. This time, the surprise isn’t a new dance or audio trend—it’s the discovery of Black Scottish TikTokers. And judging by the comments, American (and Western) audiences are fascinated, confused, and in some cases… losing their minds.…
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Discover how Wisdom Kaye earned $4M in brand deals—and what Black Canadian creators can learn from his strategy, transparency, and long-term focus.
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Image by Joachim_Wollschlaeger from Pixabay